TD Banks Uses Fintech Partnerships to Build Top Mobile App Experience
TD Bank has seen their mobile app become number 1 in Canada for the finance category on iOS and Android; the bank has utilized fintech partnerships with Flybits, Kasisto and Moven to a build a new age banking experience; “We started the journey five years ago. It’s been a combination of fintech partnerships and creating a platform internally. The partnerships are very deliberate, they’re addressing customer problems in a manner that helps customers live their lives,” says Rizwan Khalfan, chief digital officer at TD Bank, to American Banker; the bank has also added aspects that don’t currently have a business case, like transportation information, so they can become a part of their customers daily life; the more engaged a customer is the better the relationship they build with the bank and TD Bank is building one of the most engaging apps on market. Source.